Portfolio

Because creative content support is more than correcting grammar or keywording for SEO ranking (of course, those skills are also included), the portfolio samples below show the range of services I provide. 

Discover what professional content support can do for your projects and online presence. 

To edit websites and digital content, I combine essential editing skills and focused techniques. Similarly, content creation that both grows audiences and builds brand authority includes technical resources, infotainment, and research.

Editing: Essential Editing—Focused Editing
Content: Technical Writing—Infotainment—Research Copywriting
Site Support: Website Builds—Website Management

Essential Editing

  • Structure
  • Style
  • Copy
  • Proof

Manuscript outline restructure

(manuscript for print)
See full sample outline restructure

Academic article edit

(instruction for online publication)
See before/after PDF sample

Manuscript style/line edit

(memoir for print)
See full stylistic edit sample chapter

Marketing article edit

(argument for online publication)
See before/after PDF sample

Manuscript line/copy edit

(memoir for print)
See full copy edit sample chapter

Product release copy edit

(marketing blast for email)
See before/after PDF sample

Book layout proofread

(memoir for print)
See full PDF proofreading sample

Focused Editing

  • Technical
  • Academic/Research
  • Plain Language

User manual reformat

(practical/product application)
See before/after PDF sample

B2B technology guide edit

(instructional article/social media post)
See before/after PDF sample

Research/academic essay

(current events summary/analysis)
See before/after PDF sample


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Customer memo (TOS update)

(legal notice/email)

Click image for before/after sample

Technical Writing

  • B2B White Papers
  • User Guide

B2B technical marketing

(problem/solution research paper)

B2B marketing white paper: industry situational analysis—research, copywriting, comprehensive edit, and formatting.
See PDF sample.

B2B technical analysis

(comparative research paper)
White paper cover page with executive summary/abstract for portfolio.

B2B technical report whitepaper: positional comparative analysis—research, copywriting, comprehensive edit, and formatting.
See PDF sample.

Spreadsheet user guide

(product application/digital download)

How-to (digital) guide: technical writing—detailed steps, graphical examples, and helpful hints.
See PDF sample.

Infotainment

  • Practical How-tos
  • Independent Reviews
The Deal with Good Dabs (Updated)
How to Create a Photo Collage
Found My Perfect IPA: It’s Grapefruit
Weed Read: “Green Buds and Hash” Book Review

Research Copywriting

  • SEO-Driven Content
  • B2B Marketing
Technology for Seniors
Social Media for Seniors
CBD Oil for Seniors

Craft Beer Community Marketing

Craft Beer Needs Community Coopetition Is it better to fight to enter an old but large market, or to build a new, eager market with … Read more
A copy of cannabis advocacy publication "Twelve High Chicks Magazine" lies open to show a Canada cannabis legalization article visible under another closed copy with a black and green cover. An ashtray, joints, and "Twelve High Chicks" marketing postcard sit next to them.

Cannabis Copywriting

Why Hire a Canadian Cannabis Copywriter? The Canadian cannabis industry is worth hundreds of millions of dollars. But it’s also unique—both new and old, government-regulated … Read more

Supported Websites

Website responsive builds

(copywriting/site mapping/domain administration)
AJ Gordon—Writer, Editor, Wordsmith
Home page—Products (services) page—Privacy page
CLG Analytics—Business Intelligence Architecture
Home page—Technical page—About page

Webmaster

(web editing/page updates/archive management)
West Coast Editor—The blog for Editors British Columbia
Home page—Posts
Editors BC—Editors Canada BC Branch
Home page

Website managing editor

(web editing/writer oversight/content management)
Twelve High Chicks Magazine (archived)
Event page—Product page—Contributors page

Let’s Get Creative Together